A luxury pop-up concept for Gianfranco Lotti’s new temporary boutique, located on La Croisette in Cannes inside the luxurious Hotel Carlton. The new pop-up store features 120 square meters of retail space connected with the hotel Carlton. The façade is wrapped with customized panels decorated with special pattern of Gianfranco Lotti. The touch of vintage pieces, located in the middle of the boutique, give a sophisticated atmosphere to the space, a cozy and intimate salon privé. The brass and gold details emphasize the feeling of luxury, the furniture, all made in Italy, are personalized with the special GF L pattern. A light colour palette of ivory used for the carpets perfectly match the existing beautiful boiserie walls. The new Gianfranco Lotti Pop-up store is a synthesis of elegance and modernity, where tradition and innovation come together.